What should we think and do in face of the 2012 election?

Many free-market advocates are despairing over the election results, particularly the re-election of President Obama. They claim that America has sunk to a new low in re-electing an openly socialistic and egalitarian hater of America. Do you think that such despair is warranted? Also, many free-market advocates urge us to work harder in spreading the message of individual rights, including via "education" campaigns. Do you think that such efforts will be effective?